Good Standing is redefining the social media experience by placing virtuous action before virtue signaling. User profiles interacting across a vast community operating system illustrate real life and remote engagement with campaigns big and small to address local and global needs.
Launching immediately, Good Standing is announcing its debut collaborative campaign with NYC2030, a climate impact collective with 16 partner organizations across the United States, and GridRewards, a demand-response application launched by climate-tech incubator Logical Buildings. The campaign, hosted on the free Good Standing application, is attempting to enroll all of Con Edison’s nearly four million energy users across New York City and Westchester in GridRewards, which pays customers to reduce their energy usage during critical peak hours. This is an impactful and demonstrable way for New Yorkers to earn money while doing good.
Social media platforms have long come under fire for sewing division, poisoning susceptible minds, and reinforcing some of humanity’s most tribal instincts and base behaviors. At the same time, digital community technology, when not tampered with by ruling powers, whether political or corporate, have in many ways more easily connected people around the world. The time has come, however, to replace doom-scrolling with righteous action. Social media users, especially young people, often feel overwhelmed by the hyper-object immensity of the various issues they face, climate change being one of them. We are delivering the ability to make a difference and get rewarded for it, right into the hands of our user-base; individuals activating change at scale.
Good Standing was built by Radiical Systems, a small venture capital studio looking to discover and amplify solutions to many of the world’s most complex and systemic problems. While researching the politics, financing, culture and infrastructure around “Farm to School” initiatives in Baltimore, it was discovered that there are over twenty-thousand organizations of the nonprofit variety in the Greater Baltimore metro area. These are often competing for resources, with many orgs falling out of good standing or failing entirely. Simultaneously, many small and even successful or profitable ventures looking to make an impact, need to scale in order to be sustainable, affect real positive change, and possibly shift harmful or out-of-date paradigms.
The GridRewards enrollment period ends on April 1st, the deadline to qualify as a participant during their peak summer season. This will also mark the end of this bespoke Good Standing collaborative promotion. In 2024, residents in Westchester County alone earned over $200,000 in total payouts through the program, with some active residential users earning over $600 over the summer. ConEd is incentivized to make payments to its customers through third-party apps like GridRewards because turning on smaller ancillary coal power plants is dangerous and considerably dirtier. It also reduces the possibility of expensive black-outs and brown-outs.
Can Good Standing help impact initiatives, not just “go viral,” but reorient smart-phone users around the notion of doing good, volunteering, and making healthier consumer choices. In the wake of DOGE, ubiquitous nonprofit fraud, gross misallocation of charitable funding, the advent and existential proliferation of Artificial Intelligence; even after recognizing the hollow novelty and false promises of the Web3 space, Good Standing is putting its faith back in the hands of humanity. Brands, Orgs, Volunteers-converging and collaborating in one impactful ecosystem.
